SPS IPC Drives is expanding its show offering this year by opening a new hall. For the first time, trade visitors can explore the latest products and solutions from the field of electric automation in a total of 16 halls. Expected 1,700 exhibitors from start-ups to global players will be in Nuremberg on 28-30 November 2017 to cover all aspects of industrial automation – from simple sensors to intelligent digital solutions.
With the exhibits and studies on Industry 4.0 and digital transformation expected to once again be among the most popular highlights for this year’s attendees, Industry 4.0 will also be definitive topic of focus at SPS IPC Drives 2017.
Focus on digitalization
Now that the age of digital transformation has arrived, IT and automation industries are growing more intertwined than ever. In addition to the various products and example applications that will be on display, SPS IPC Drives will reflect this trend in topic-specific showcases and presentations in a series of different forums.
In the automation industry, more and more attention is being paid to digital transformation. As a result, the organizers behind SPS IPC Drives have decided to reconfigure the topics covered in the Show’s halls. Starting this year, Hall 6 will be entirely dedicated to Software and IT in manufacturing.
In the age of digital transformation, the IT and automation industries are continuing to grow more and more intertwined – a development that will also be reflected at this year’s SPS IPC Drives. The concept of Hall 6 will take a completely new direction. It will focus entirely on the topic of software & IT in manufacturing and address the new challenges in production technology in more detail,
explains Sylke Schulz-Metzner, Vice President SPS IPC Drives at Mesago Messe Frankfurt GmbH.
From start-ups to key players like Microsoft, EPLAN, SAP Deutschland, and Kaspersky Lab UK – Hall 6 is where solution providers from across the globe can be found. The range of offerings include specific showcases such as the shared booth “Automation meets IT”, lectures and vendor presentations.
Why a dedicated booth at SPS IPC Drives is definitely worthwhile is explained by Oliver Niedung, IoT Sales Specialist at Microsoft Deutschland:
SPS IPC Drives has become considerably more attractive for us. Last time we get in contact with the right decision makers in the automation industry at the partner booths, but it’s also in the nature of digital transformation that every automation specialist and every manufacturer has a considerable need for software, cloud services, and ever more frequently, for mixed reality and artificial intelligence. The discussions and needs have reached a level of quality and quantity that makes a booth for 2017 a logical consequence – Cortana would certainly have advised us to do this.